Citrix

The banners above is just 1 out of the 50-ish we produced.

For Citrix, I was lucky enough to work with a phenomenal team to help craft the story of a software company that wanted to shift its focus from technology to people.

That’s what this campaign is all about – people and their potential to achieve anything. Citrix tech is just a means to unlock it.

From building a brand TOV, to waking up at 3:00 am to shoot virtually in Amsterdam (COVID!), this entire process was incredibly gratifying.

But in the end, we got it done because we’re all made for bigger things.

Bonus Radio Spots!